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Wed 19th May - Chris Billington Hughes

Wed 19th May 2010 - Chris Billington Hughes - Making Your Marketing Work - How to Grow Your Sales in a Low or No Growth Economy

Chris Billington Hughes is a Director of Results Corporation, an organisation that has been helping businesses in the UK to get far better results, more revenue and higher profits. Before joining Results Corporation in 1996, Chris spent a number of years working in America with various organisations honing his skills in marketing, training, presenting and coaching.

His hard-hitting presentation will give delegates a clear understanding of exactly how to structure the most effective marketing and sales processes for their business. It discusses and explores why commonly held marketing misconceptions are holding businesses back from achieving the success they want and deserve.

This 1 hour session will enable delegates to ‘reality check’ their current marketing and sales practices against ‘most profitable’ practice. Attendees can expect to be able to quickly identify areas of significant wastage – both ‘hard cost’ and ‘opportunity cost’.

In this session, each delegate can identify new ways to...

  • Generate more leads (of higher quality)
  • Increase average sale values and avoid discounting
  • Generate more sales revenue from existing clients
  • Improve conversion rates from all marketing and sales activities
  • Understand how to maximise returns from Direct Mail, Sales Teams, Advertising, Brochures, Websites, Online Marketing, Pay Per Click, Proposals and all marketing expenditure.

  • Each Antidote attendee will leave with new ideas and practical techniques, which will enable them to implement more profitable marketing and sales processes. Importantly, delegates will also be given the opportunity to apply for a FREE Revenue Opportunities Analysis with one of Results Corporations specialists. This is valued at £275 + VAT but gifted FREE on behalf of The Antidote Network.